Those interested in classic shoes often follows many different brands, stores and people on for example, Instagram, Facebook and blogs, where just as in many other places, you can see clear trends. Of course when it comes to the shoes, but here I’d thought that I, in a not too serious manner, should put focus on the three most popular ways to photograph shoes right now. Also a note that Shoegazing’s newsletter now is up and running.
1. Shoes standing stooped
Perhaps the main trend right now is to photograph the shoes with heels standing on some sort of elevation, and leaning forward with the toe on the ground. If the reason for this is that the shoes look prettier or if you effectively hide a little too high toe spring I leave unsaid, it’s clear in any case that social media and the internet right now are flooded with images taken this way.
A picture I took of my shoes from Wildsmith for our “theme thing” #shoegazingfriday on Instagram when the theme was “Trends”. The top picture is from the Oslo-based Faust Store.
2. Tying shoes
Another popular image composition in the shoe sphere is to photograph someone who is about to tie his shoes. Usually it’s very obvious that this someone is told to do just that, they look like they just hold the shoelaces, which is a bit counter effective since the idea probably is that it should look more alive and relaxed.
American brand Cobbler Union is the inofficial world champion in lacing pics, but has competition. Picture: Cobbler Union
3. Shoes on chair
There are many places to take pictures of shoes, one who I feel is increasingly used is the placing of shoes on a chair. They want a flat surface but something with a bit more character than just a table or the floor, and in between there’s the chair. Not as characteristic as the above two variants, perhaps, but as you know lists are always better if there are at least three bullet points.
A chair, a pair of shoes, a common picture. Picture: Bolero Shoemaker
If you haven’t already done so, think about these things when you look around in the digital channels in the future, it can be really amusing at times.
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