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It’s unusual for me to make news post about several different topics, but today it was needed. About a premium RTW line from the Italian bespoke shoemaker Roberto Ugolini, about the new Swedish budget brand Morjas, and about a new EU-Japan free trade agreement, which will eventually eliminate customs duties on shoes.
Amazingly enough the interest continues to be huge for the super trunk, this was obvious this Saturday when the third edition was held at Scandic Anglais in Stockholm. 900 visitors, 170 pairs of shoes were sold or ordered for a value of approximately €63 000, and then usually a bunch of orders are placed the coming weeks now afterwards as well, and there was a number of briefcases, accessories and shoe care products to add to that. Here is a summary of the day with lots of pictures and also films from the scene programme.
We are proud to present the third edition of Shoegazing Super Trunk Show, the world’s largest event for quality shoes open for the public. On September 10 we gather Meermin, Septieme Largeur, Vass, Hiro Yanagimachi and Roberto Ugolini along with the event’s partners Brunngård, Oppermann London and Frank Clegg, plus several others, at Scandic Anglais in the central parts of Stockholm. To add to that is the Swedish Championship in shoe shining, a shoe repair school, ask the shoe industry people, patina painting live and so on. Here’s all the info about the event.
Roberto Ugolini is one of the most famous bespoke shoemakers in Italy, who made his name with a distinctive Italian style of shoes and a desire to teach and share his knowledge. Shoegazing visited his workshop in the heart of Florence old craftmanship quarters, in the first article in a series about different bespoke shoemakers in the city.
